This is the Privacy and Cookies Policy for www.myecable.com (“we“, “us” and “our site“), and the eCable app (our “App“) eCable device (including the NetBox and SoundBox) (together, the “Platform“). The Platform is operated by or on behalf of E-CABLE SUBSCRIPTIONS Ltd, trading as /strong>. We are committed to protecting and respecting your privacy.
This policy (together with our Terms & Conditions and any other documents referred to) sets out:
- Information we collect about you
- Cookies and other technologies
- How we use your information
- Our promotional updates and communications.
- Who we give your information to
- Where we store your information
- Public forums
- Child safety
- Payment processing
- How we protect your information
- How long we keep your information
- Your rights
- Changes to this policy
- Contact us
For the purposes of European Economic Area data protection law, (“Data Protection Law“), the data controller is E-Cable SUBSCRIPTIONS Ltd.
Information we collect about you
We will collect and process the following personal data from you:
|YOU PROVIDE US WITH||This is information about you that you give us directly. It includes information you provide when you register to use the Platform, enter a competition, promotion or survey, submit a query, and when you report a problem with the Platform. It may also include aggregated information you provide when interacting with eCable via smart speakers, namely set-top box (STB) ID / device MAC ID and the command requested.
When you interact with us (for example, registering on our website, using our Platform, or sending us an e-mail), we collect the following types of personal information
Identity: including first and last name.
Contact: including phone number(s), address and e-mail address.
Account Data: including your username and password, STB / device MAC ID, your preferences and queries or feedback provided to us.
Financial information: our payment processors will get your financial and credit card information – see Who we give your information to for more information. eCable will not see this financial information.
|OTHER PARTIES MAY PROVIDE US WITH||We work closely with third parties (including, for example, media & content providers, mobile and broadband providers, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers, and search information providers). We will notify you when we receive information about you from them and the purposes for which we intend to use that information. We also work with third parties that help us verify your subscription details – we don’t see all the information you provide to them, just the final verification outcome. This may involve processing your identity and contact information, and your financial information.We will tell you, in this policy, when we collect data which we share within eCable (including our group companies), or if we combine data from other sources with data you’ve given to us – for example, by using our service with a smart speaker.|
How we use your information
We’ve set out how we use each category of personal information, and what legal basis (or bases) allow us to undertake the processing. We explain more about what each legal basis means below.
We may process your personal data based one or more than one legal basis, depending on the specific purpose(s) for which we are using your personal information. Please contact us if you would like further details about the specific legal basis we are relying on to process your personal data.
|TYPE OF PERSONAL INFORMATION||HOW WE USE THIS PERSONAL INFORMATION||OUR LEGAL BASES FOR PROCESSING|
|To register you as a new customer who wants to use our Platform||Contract|
|Your mobile or broadband provider may share your please specify, e.g. identity, contact and account data information with us (or companies who work for us) which allows us to offer you exclusive deals and offers,To perform our contract with you (as explained below), andTo share aggregated and anonymised statistics (based on identity and financial data). You cannot be identified from this information.
Where we receive your personal information from a third party, they will be a separate data controller of your personal information, and will have their own legal bases for processing.
|To perform our contract with you, including administering your account with us, managing your warranty with us,storing your personal information, providing our Platform to you, customise our Platform for you, notifying you of any changes to our Platform, and providing information to you which you have requested.||Contract
Our legitimate interests
Our legitimate interests
|Verifying and managing payments, fees and charges in relation to our Platform
Conducting credit checks
Collect and recover money owed to us.
Our legitimate interests
Automatically collected information
|To customise your experience and offer you relevant content and recommendations
To display marketing and advertising tailored to your preferences
To promote our service to you and keep you updated with information about our services, including:delivering relevant content on topics we think may be of interest to you, andletting you know about new functionalities or services.
See Our promotional updates and communications to learn more
Our legitimate interests
Automatically collected information
|To administer our Platform and for internal operations, including bug fixes, troubleshooting, data analysis, testing, and survey purposes.
To improve our Platform to ensure that content is presented in the most effective manner for you and for your computer. We may also use aggregated information to help us plan and introduce new features.
To keep our Platform safe and secure.
|Our legitimate interests|
Automatically collected information
|For measuring or understanding the effectiveness of advertising we serve to you and others, and to deliver relevant advertising to you.
For analysing our user base, product and service usage, feature and content popularity, software and hardware quality, and market trends.
We may also use this information to inform, refine and deliver our wider online marketing campaigns, including delivering our advertisements to you when you are not on our Platform. (See also Cookies and other technologies)
|Our legitimate interests
Our promotional updates and communications
Where permitted in our legitimate interest or with your prior consent where required by law, we will use your personal information to provide you with promotional update communications by email or via push notification about our products and services.
We will also use this information for marketing analysis. This is based on technical information and information about your visit.
You can object to further marketing at any time by checking and updating your contact details within your account, or selecting the unsubscribe link at the end of all our marketing and promotional update communications to you, or by sending us an email to firstname.lastname@example.org You can opt-out of push notifications by changing your device settings.
We may also send you notifications within our Platform while you are using your eCable device. You will not receive these notifications when you are not using your eCable device.
Legal bases explained
|✔||Consent: We will only process your personal information for promotional or marketing purposes where you have given us your express consent for us to do this, where required by law. For more information, please refer to Our Promotional Updates and Communication section. You can opt-out of further marketing at any time by selecting the “unsubscribe” link at the end of all our marketing and promotional update communications to you, or by sending us an email at email@example.com.|
|Legal Obligation: We may need to process your personal information to comply with our legal obligations, including under applicable local and EU law (including the GDPR and any licensing requirements), and/or any court orders.|
|Legitimate interests: processing your data is necessary for our legitimate interests or the legitimate interests of a third party, provided those interests are not outweighed by your rights and interests. Our legitimate interests are:Enforcing or applying our terms or other agreements with you, including recovering fees or other debt due to us. Complying with geographic licensing restrictions and related intellectual property requirements,
Gaining insights on how you use our Platform. Delivering, developing and improving our Platform. Enabling us to enhance, customise or modify our Platform, service and communications. Growing our business and informing our marketing strategy. Keeping our records updated. Improving our Platform and data security. Providing you with our promotional updates and communications (see Our Promotional Updates and Communications), only in certain cases where you have purchased a service from us and have not opted-out at the time of purchase or any time since (you are free to opt-out at any time!). In each case, we balance our legitimate interests with your rights and interests. If you would like further information about how we assess our legitimate interests, please contact us at firstname.lastname@example.org.
|We also use different types of cookies (including automatically collected information) on our Platform with your consent – we explain this in the Cookies section.|
Who we give your information to
We may give your information to:
- Any member of the eCable group, which means our subsidiaries, our ultimate holding company and its subsidiaries, who support our processing of personal data under this policy. If any of these parties are using your information for direct marketing purposes, we will only transfer the information to them for that purpose with your prior consent.
- Selected third parties:
|Our selected third parties may include:|
|Organisations who process your personal data on our behalf and in accordance with our instructions and Data Protection Law. This includes in supporting the services we offer through the Platform, including:providing website and data hosting services, providing fulfilment services, distributing any communications (e.g. emails) we send, supporting or updating marketing lists, facilitating feedback on our services, and providing IT support services. These organisations (which may include third party suppliers, agents, sub-contractors and/or other companies in our group) will only use your information to the extent necessary to perform their support functions.|
|Advertisers and advertising networks that require the data to select and serve relevant adverts to you and others. We do not disclose information about identifiable individuals to our advertisers, but we will provide them with aggregate information about our users (for example, we may inform them that 500 women aged over 30 have clicked on their advertisement on any given day). We may also use such aggregate information to help advertisers reach the kind of audience they want to target. We may make use of the personal data we have collected from you to enable us to comply with our advertisers’ wishes by displaying their advertisement to that target audience and subject to the cookie section of this policy.|
|Analytics and search engine providers that assist us in the improvement and optimisation of our site and subject to the cookie section of this policy (this will not identify you as an individual).|
|Business partners who provide services to you and with whom we have entered into agreements in relation to the processing of your personal data.|
|Credit reference agencies for the purpose of assessing your credit score where this is a condition of us entering into a contract with you.|
Where we store your information
The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area (EEA) that may not be subject to equivalent Data Protection Law.
Find out more
|We may transfer your personal information outside the EEA:
∙ In order to store it.
∙ In order to enable us to provide goods or services to you and fulfil our contract with you. This includes order fulfilment, processing of payment details, and the provision of support services.
∙ Where we are legally required to do so.
∙ In order to facilitate the operation of our group of businesses, where it is in our legitimate interests and we have concluded these are not overridden by your rights.
We may transfer your personal information to the following countries and using the following safeguards outside the EEA:
Amazon Web Services, Inc.: Privacy Shield
Boku Inc.: Privacy Shield
Chargebee Inc.: Privacy Shield
The Rocket Science Group LLC d/b/a MailChimp: Privacy Shield
Zendesk, Inc.: Privacy Shield
Protecting the safety of children when they use the Internet is important to us.
The Platform is intended for use only by persons who are at least 13 years of age.
By using the Platform, you confirm to us that you meet this requirement. If you are under the age of 18, you confirm you have received permission from your parent or guardian before using this Platform or sending us personal information.
If you are under the age of 18 your parent or guardian must consent on your behalf where we ask for consent in relation to the use of your information.
How we protect your information
All information you provide to us is stored on our secure servers. Any payment transactions will be encrypted using RSA 2048 bits (SHA256 with RSA). Where we have given you (or where you have chosen) a password which enables you to access certain parts of the Platform, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.
Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to the Platform; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.
Our site may, from time to time, contain links to external sites. We are not responsible for the privacy policies or the content of such sites.
How long we keep your information
We retain personal data for as long as you have an account with us in order to meet our contractual obligations to you and for six years after that to identify any issues and resolve any legal proceedings. We may also retain aggregate information beyond this time for research purposes and to help us develop and improve our services. You cannot be identified from aggregate information retained or used for these purposes.
You have the right under certain circumstances:
- to be provided with a copy of your personal information held by us;
- to request the correction or deletion of your personal information held by us;
- to request that we restrict the processing of your personal information (while we verify or investigate your concerns with this information, for example);
- to object to the further processing of your personal information, including the right to object to marketing; and
- to request that your provided personal information be moved to a third party.
You can also stop all information collection by un-installing the App. You may use the standard un-install processes as may be available for your mobile device.
Your right to withdraw consent
Where the processing of your personal information by us is based on consent, you have the right to withdraw that consent without detriment at any time by contacting us. You can also change your marketing preferences at any time as described in Our promotional updates and communications section;
You can also exercise the rights listed above at any time by contacting us at email@example.com.
If your request or concern is not satisfactorily resolved by us, you may approach your local data protection authority, (see European Commission: Data Protection ). The Information Commissioner is the supervisory authority in the UK and can provide further information about your rights and our obligations in relation to your personal data, as well as deal with any complaints that you have about our processing of your personal data.
Changes to this policy
eCable UK, 823 Woolwich Road, London, SE7 8LJ
Cookies and other technologies
Most web browsers automatically accept cookies and similar technologies, but if you prefer, you can change your browser to prevent that and your help screen or manual will tell you how to do this. You may not be able to take full advantage of our website if you do so.
A number of cookies and similar technologies we use last only for the duration of your web or app session and expire when you close your browser or exit the App. Others are used to remember you when you return to the Platform and will last for longer.
We use these cookies and other technologies on the basis that they are necessary for the performance of a contract with you, or because using them is in our legitimate interests (where we have considered that these are not overridden by your rights), and, in some cases, where required by law, or where you have consented to their use.
∙ Strictly necessary cookies. These are cookies that are required for the operation of our website and under our terms with you. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.
∙ Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us for our legitimate interests of improving the way our website works, for example, by ensuring that users are finding what they are looking for easily.
∙ Functionality cookies. These are used to recognise you when you return to our website. This enables us, subject to your choices and preferences, to personalise our content, greet you by name and remember your preferences (for example, your choice of language or region).
∙ Targeting/Advertising cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information subject to your choices and preferences to make our website/App and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
We may also work with advertising networks that gather information about the content on the Platform you visit and on information on other websites and services you visit. This may result in you seeing advertisements on the Platform or our advertisements when you visit other websites and services of third parties. For more information about how to turn this feature off see below or visit http://www.youronlinechoices.com/uk.
Except for essential cookies, all cookies used on our site will expire after 6 months.